eBay Fall 2012 Newsletter
eBay looks to be shaping up some of their seller features in the upcoming Fall 2012 release. Some of these features will help out sellers a lot with some new safeguards.
Here is the newsletter, in case you haven't received it.
Here is the newsletter, in case you haven't received it.
QUOTE:
Over the past few years, you’ve gone above and beyond to provide the products and services buyers expect—and your efforts are paying off. With this, the second and final seller update of 2012, the focus is squarely on you. These updates will help you reach more of the fast-growing legions of ecommerce buyers drawn to eBay—this holiday season and beyond—and make your selling easier and more profitable.
New protections and rewards
New safeguards to keep a fair marketplace for sellers. Updates coming to eBay protection programs will benefit and protect you.
o Buyers must contact you first. Starting in February for items sold on eBay.com, buyers will be obliged to contact you through My Messages to make sure you have the opportunity to resolve issues before they can open a Buyer Protection case and get eBay involved. You will be allowed three business days to respond and resolve the issue before they have the option of opening a case in the Resolution Centre.
o Open cases will no longer count. Also starting in February for sales made on eBay.com, having a case opened by a buyer will not be counted toward your US performance rating—only those cases that are not found in your favour will be counted.
o Reporting buyers who misuse the system is now faster and easier. Starting in October, a more accessible and enhanced reporting hub will make it easy for you to contact eBay directly to report buyers who violate eBay policies.
New Top Rated Plus seal highlights top services (only on eBay.com).
o To help these listings stand out even more, starting in September, they will be highlighted with a new Top Rated Plus seal.
o The current Top Rated seller badge will be retired from the eBay.com site. On eBay.ca, the badge will remain.
New ways to showcase your items, boost sales
More selling power for your listings
o Sell more with more pictures! As of October 31, all listings will be required to include a picture. Other picture quality requirements originally announced in February will take effect in 2013 to give you more time to adopt: minimum 500 pixels on the longest side, no added text or borders, and no stock photos as the main image for used items.
o Item condition notes set the right expectations. Starting the week of October 22, you’ll have an optional new field to put details about the condition of your used items and have them displayed near the top of the item page where buyers are more likely to read them. This will help reduce both buyer questions and issues with buyer claims that an item is not as described.
o Show your item location. Seeing a valid location in a listing inspires buyer confidence. Also starting the week of October 22, when you enter your valid postal code, your city and province will be automatically added to your listing.
Ending Auction-style listings early. Ending an Auction-style listing once it has a bid leads to disappointed shoppers who may be less inclined to bid on auctions the next time around. Starting October 1, a fee will be charged for ending an Auction-style listing early.
Boost sales with multi-variation listings. Selling different variations of an item in one multi-variation Fixed Price listing saves you money on fees, makes listing faster and easier, and encourages buyers to buy more.
o Starting in October you’ll have more listing options —for example, easily add pictures for different variations and add a new variation to active listings, even those with sales.
o Later this year on eBay.com, you’ll have a new feature to identify your existing single variation listings and convert them to one multi-variation listing.
More communication power in My eBay Messages. Now you can attach up to five pictures through My Messages to help close the sale.
Category, item specifics, and catalogue updates are now consolidated with other updates that may affect your selling. For many sellers these changes will mean reduced fees. Some categories are also being eliminated.
More information
• Get details on the 2012 Fall Seller Update.
• Use the Seller Checklist to stay on top of important dates.
• Find out how you can update your listings quickly and efficiently with bulk editing tools.
• For additional insight, you're also invited on July 24 to talk with members of my staff via a special discussion board we've set up for this purpose. Griff will also be discussing this announcement on eBay Radio on July 24, 11 a.m. to 2 p.m. PST (2 p.m. to 5 p.m. EST). Join me and other leaders from eBay.com in a Town Hall meeting on July 25, 3:30 to 5:00 p.m. PST (6:30 p.m. to 8 p.m. EST).
As always, thank you for selling on eBay.
New protections and rewards
New safeguards to keep a fair marketplace for sellers. Updates coming to eBay protection programs will benefit and protect you.
o Buyers must contact you first. Starting in February for items sold on eBay.com, buyers will be obliged to contact you through My Messages to make sure you have the opportunity to resolve issues before they can open a Buyer Protection case and get eBay involved. You will be allowed three business days to respond and resolve the issue before they have the option of opening a case in the Resolution Centre.
o Open cases will no longer count. Also starting in February for sales made on eBay.com, having a case opened by a buyer will not be counted toward your US performance rating—only those cases that are not found in your favour will be counted.
o Reporting buyers who misuse the system is now faster and easier. Starting in October, a more accessible and enhanced reporting hub will make it easy for you to contact eBay directly to report buyers who violate eBay policies.
New Top Rated Plus seal highlights top services (only on eBay.com).
o To help these listings stand out even more, starting in September, they will be highlighted with a new Top Rated Plus seal.
o The current Top Rated seller badge will be retired from the eBay.com site. On eBay.ca, the badge will remain.
New ways to showcase your items, boost sales
More selling power for your listings
o Sell more with more pictures! As of October 31, all listings will be required to include a picture. Other picture quality requirements originally announced in February will take effect in 2013 to give you more time to adopt: minimum 500 pixels on the longest side, no added text or borders, and no stock photos as the main image for used items.
o Item condition notes set the right expectations. Starting the week of October 22, you’ll have an optional new field to put details about the condition of your used items and have them displayed near the top of the item page where buyers are more likely to read them. This will help reduce both buyer questions and issues with buyer claims that an item is not as described.
o Show your item location. Seeing a valid location in a listing inspires buyer confidence. Also starting the week of October 22, when you enter your valid postal code, your city and province will be automatically added to your listing.
Ending Auction-style listings early. Ending an Auction-style listing once it has a bid leads to disappointed shoppers who may be less inclined to bid on auctions the next time around. Starting October 1, a fee will be charged for ending an Auction-style listing early.
Boost sales with multi-variation listings. Selling different variations of an item in one multi-variation Fixed Price listing saves you money on fees, makes listing faster and easier, and encourages buyers to buy more.
o Starting in October you’ll have more listing options —for example, easily add pictures for different variations and add a new variation to active listings, even those with sales.
o Later this year on eBay.com, you’ll have a new feature to identify your existing single variation listings and convert them to one multi-variation listing.
More communication power in My eBay Messages. Now you can attach up to five pictures through My Messages to help close the sale.
Category, item specifics, and catalogue updates are now consolidated with other updates that may affect your selling. For many sellers these changes will mean reduced fees. Some categories are also being eliminated.
More information
• Get details on the 2012 Fall Seller Update.
• Use the Seller Checklist to stay on top of important dates.
• Find out how you can update your listings quickly and efficiently with bulk editing tools.
• For additional insight, you're also invited on July 24 to talk with members of my staff via a special discussion board we've set up for this purpose. Griff will also be discussing this announcement on eBay Radio on July 24, 11 a.m. to 2 p.m. PST (2 p.m. to 5 p.m. EST). Join me and other leaders from eBay.com in a Town Hall meeting on July 25, 3:30 to 5:00 p.m. PST (6:30 p.m. to 8 p.m. EST).
As always, thank you for selling on eBay.
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